/* =============================================================
   DISTRITO 11 — Landing de adquisiciones locales
   Sistema de diseño: Anton + Archivo · Clay / Charcoal / Ivory
   ============================================================= */

/* =============================================================
   1. TOKENS
   ============================================================= */
:root {
  /* Paleta de marca */
  --clay:     #D96F3D;
  --clay-dim: #c25f30;
  --charcoal: #252422;
  --ivory:    #F4EFE7;
  --black:    #111111;
  --gray:     #B9B3AD;
  --white:    #FFFFFF;

  /* Semánticos (fondo claro por defecto) */
  --bg: var(--ivory);
  --text: var(--charcoal);
  --muted: #6f6a64;

  /* Tipografía */
  --display: "Anton", "Arial Narrow", sans-serif;
  --sans: "Archivo", system-ui, -apple-system, sans-serif;

  /* Easings */
  --ease-out:  cubic-bezier(0.16, 1, 0.3, 1);
  --ease-soft: cubic-bezier(0.25, 0.46, 0.45, 0.94);
  --ease-bounce: cubic-bezier(0.34, 1.56, 0.64, 1);

  /* Medidas */
  --radius: 20px;
  --radius-sm: 14px;
  --gutter: clamp(1.25rem, 5vw, 2rem);
  --maxw: 1180px;
  --header-h: 74px;
}

/* =============================================================
   2. RESET & BASE
   ============================================================= */
*, *::before, *::after { box-sizing: border-box; margin: 0; }
html {
  -webkit-text-size-adjust: 100%;
  scroll-behavior: smooth;
  overflow-x: clip;
  scroll-padding-top: var(--header-h);
}
body {
  font-family: var(--sans);
  font-size: clamp(1rem, 0.96rem + 0.2vw, 1.125rem);
  line-height: 1.6;
  color: var(--text);
  background: var(--bg);
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
  overflow-x: clip;
  overscroll-behavior-y: none;
}
img, svg, video { display: block; max-width: 100%; height: auto; }
button { font: inherit; color: inherit; cursor: pointer; border: 0; background: none; }
a { color: inherit; text-decoration: none; }
ul, ol { list-style: none; padding: 0; }
p { text-wrap: pretty; }

::selection { background: var(--clay); color: var(--white); }

:focus-visible {
  outline: 2px solid var(--clay);
  outline-offset: 3px;
  border-radius: 4px;
}

/* =============================================================
   3. UTILIDADES
   ============================================================= */
.container {
  width: 100%;
  max-width: var(--maxw);
  margin-inline: auto;
  padding-inline: var(--gutter);
}
.container-narrow { max-width: 820px; }

.skip-link {
  position: fixed; top: -100px; left: 1rem;
  padding: .7rem 1.1rem; background: var(--clay); color: var(--charcoal);
  z-index: 9999; border-radius: 10px; font-weight: 700;
  transition: top .2s var(--ease-out);
}
.skip-link:focus { top: 1rem; }

/* El punto/cuadrado naranja: firma de la marca */
.dot {
  display: inline-block;
  width: .42em; height: .42em;
  margin-left: .12em;
  background: var(--clay);
  vertical-align: baseline;
  /* El span contiene un "." de texto: lo ocultamos para que solo se vea el cuadrado
     (si no, el glifo desbordaba la caja y parecía un punto extra sobre el aro del sello).
     No usamos font-size:0 porque el tamaño del cuadrado está en em. */
  overflow: hidden;
  color: transparent;
}

/* =============================================================
   3b. SPLASH (doble red de seguridad: CSS 4.5s + JS)
   ============================================================= */
.splash {
  position: fixed;
  inset: 0;
  z-index: 9998;
  background: var(--charcoal);
  display: grid;
  place-items: center;
  transition: opacity .6s var(--ease-out), visibility .6s;
  animation: splashSafety .01s 4.5s forwards;
}
.splash.is-out {
  opacity: 0;
  visibility: hidden;
  pointer-events: none;
}
@keyframes splashSafety {
  to { opacity: 0; visibility: hidden; pointer-events: none; }
}
.splash-mark {
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: .9rem;
  animation: splashPulse 1.4s var(--ease-soft) infinite alternate;
}
.splash-mark .mono {
  font-family: var(--display);
  font-size: clamp(3.5rem, 12vw, 6rem);
  color: var(--ivory);
  line-height: .8;
  letter-spacing: -.04em;
}
.splash-mark .mono .dot { width: .2em; height: .2em; }
.splash-word {
  font-family: var(--sans);
  font-weight: 700;
  letter-spacing: .3em;
  font-size: .72rem;
  text-transform: uppercase;
  color: var(--gray);
}
@keyframes splashPulse { from { opacity: .55; } to { opacity: 1; } }
@media (prefers-reduced-motion: reduce) {
  .splash-mark { animation: none; }
}

/* =============================================================
   4. TIPOGRAFÍA
   ============================================================= */
.kicker {
  font-family: var(--sans);
  font-weight: 700;
  font-size: clamp(.72rem, .68rem + .2vw, .82rem);
  letter-spacing: .22em;
  text-transform: uppercase;
  color: var(--muted);
  margin-bottom: 1.1rem;
}
.kicker-clay { color: var(--clay); }

.hero-title,
.section-title {
  font-family: var(--display);
  font-weight: 400;
  line-height: 1.04;
  letter-spacing: -0.01em;
  text-transform: uppercase;
  text-wrap: balance;
}
.hero-title {
  font-size: clamp(2.6rem, 1.6rem + 7.2vw, 5.6rem);
  max-width: 16ch;
}
.section-title {
  font-size: clamp(2.2rem, 1.3rem + 4.2vw, 4.4rem);
  max-width: 20ch;
}
.section-title .dot,
.hero-title .dot { width: .3em; height: .3em; margin-left: .1em; }

/* =============================================================
   5. BOTONES
   ============================================================= */
.btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: .6rem;
  padding: .92em 1.6em;
  font-family: var(--sans);
  font-weight: 700;
  font-size: 1rem;
  letter-spacing: .01em;
  border-radius: 100px;
  line-height: 1;
  position: relative;
  will-change: transform;
  /* Sin `transform` en la transición: el imán (GSAP quickTo) escribe transform
     por frame y una transición CSS lo haría gomoso. El lift de hover vive en
     :hover solo cuando NO hay imán activo (sin JS / táctil). */
  transition: background .35s var(--ease-out),
              box-shadow .35s var(--ease-out), color .35s var(--ease-out),
              border-color .35s var(--ease-out);
}
.btn-lg { padding: 1.05em 1.9em; font-size: 1.05rem; }
.btn-block { width: 100%; }

.btn-primary {
  background: var(--clay);
  color: var(--charcoal);
  box-shadow: 0 8px 22px -10px rgba(217,111,61,.7);
}
.btn-primary:hover {
  background: #e67c48;
  box-shadow: 0 16px 34px -12px rgba(217,111,61,.85);
}

.btn-dark {
  background: var(--charcoal);
  color: var(--ivory);
  border: 1.5px solid var(--charcoal);
}
.btn-dark:hover {
  background: var(--black);
  border-color: var(--clay);
  box-shadow: 0 16px 30px -14px rgba(0,0,0,.5);
}

/* =============================================================
   6. HEADER
   ============================================================= */
.site-header {
  position: fixed;
  inset: 0 0 auto 0;
  z-index: 900;
  background: rgba(37,36,34,.82);
  -webkit-backdrop-filter: blur(12px);
  backdrop-filter: blur(12px);
  border-bottom: 1px solid rgba(255,255,255,.06);
  transition: height .35s var(--ease-out), background .35s var(--ease-out);
}
@supports not (backdrop-filter: blur(12px)) {
  .site-header { background: var(--charcoal); }
}
.header-inner {
  display: flex;
  align-items: center;
  justify-content: space-between;
  height: var(--header-h);
  gap: 1.5rem;
  transition: height .35s var(--ease-out); /* la altura vive aquí, no en .site-header */
}
.site-header.is-scrolled { --header-h: 64px; background: rgba(17,17,17,.92); }

.brand {
  display: inline-flex;
  align-items: center;
  gap: .6rem;
  color: var(--ivory);
}
/* Sello / logo oficial: aro naranja grueso, relleno oscuro, "11" CENTRADO en marfil,
   y el punto redondo en posición absoluta abajo-derecha (no descentra el número). */
.brand-seal-img {
  display: block;
  flex: none;
  border-radius: 50%;
  object-fit: cover;
}
.brand-seal {
  position: relative;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  width: 42px; height: 42px;
  border-radius: 50%;
  background: #1a1916;
  border: 3px solid var(--clay);
  font-family: var(--display);
  font-size: 1.5rem;
  line-height: 1;
  color: var(--ivory);
  letter-spacing: -.04em;
  flex: none;
}
.brand-seal .dot {
  position: absolute;
  right: 18%;
  bottom: 24%;
  width: .22em; height: .22em;
  border-radius: 50%;
  background: var(--clay);
  margin: 0;
  font-size: 0;
  overflow: hidden;
}
.brand-word {
  font-family: var(--display);
  font-size: 1.32rem;
  letter-spacing: .02em;
  color: var(--ivory);
}

.nav {
  display: none;
  gap: 1.7rem;
  margin-left: auto;
}
.nav a {
  position: relative;
  font-weight: 500;
  font-size: .95rem;
  color: var(--ivory);
  padding: .3rem 0;
}
.nav a::after {
  content: "";
  position: absolute;
  left: 0; bottom: -2px;
  width: 100%; height: 2px;
  background: var(--clay);
  transform: scaleX(0);
  transform-origin: left;
  transition: transform .3s var(--ease-out);
}
.nav a:hover::after, .nav a.is-active::after { transform: scaleX(1); }

.nav-cta { display: none; }

/* Toggle móvil */
.nav-toggle {
  display: inline-flex;
  flex-direction: column;
  justify-content: center;
  gap: 5px;
  width: 44px; height: 44px;
  margin-left: auto;
  padding: 10px;
}
.nav-toggle span {
  display: block; height: 2px; width: 100%;
  background: var(--ivory);
  border-radius: 2px;
  transition: transform .3s var(--ease-out), opacity .2s;
}
.nav-toggle[aria-expanded="true"] span:nth-child(1) { transform: translateY(7px) rotate(45deg); }
.nav-toggle[aria-expanded="true"] span:nth-child(2) { opacity: 0; }
.nav-toggle[aria-expanded="true"] span:nth-child(3) { transform: translateY(-7px) rotate(-45deg); }

.mobile-menu {
  display: flex;
  flex-direction: column;
  gap: .35rem;
  padding: 1rem var(--gutter) 1.6rem;
  background: var(--charcoal);
  border-top: 1px solid rgba(255,255,255,.07);
}
.mobile-menu[hidden] { display: none; }
.mobile-menu a {
  color: var(--ivory);
  font-weight: 500;
  font-size: 1.1rem;
  padding: .7rem 0;
  border-bottom: 1px solid rgba(255,255,255,.06);
}
.mobile-menu .btn { margin-top: .8rem; }

/* =============================================================
   7. SECCIONES — base de color
   ============================================================= */
.section { padding-block: clamp(5.5rem, 3.5rem + 9vw, 11rem); position: relative; }
.section-light { background: var(--ivory); color: var(--charcoal); }
.section-dark  { background: var(--charcoal); color: var(--ivory); }
.section-black { background: var(--black); color: var(--ivory); }
.section-dark .muted, .section-black .muted { color: var(--gray); }

.section-head { margin-bottom: clamp(3rem, 2rem + 3.5vw, 5rem); }

/* =============================================================
   8. HERO
   ============================================================= */
.hero {
  position: relative;
  min-height: 100vh;
  min-height: 100svh;
  display: flex;
  flex-direction: column;
  justify-content: center;
  background: var(--charcoal);
  color: var(--ivory);
  padding-top: calc(var(--header-h) + 2rem);
  padding-bottom: 4rem;
  overflow: hidden;
}
/* Monograma gigante de fondo */
.hero-ghost {
  position: absolute;
  right: -4vw; bottom: -8vh;
  font-family: var(--display);
  font-size: 58vh;
  line-height: .8;
  color: var(--black);
  opacity: .55;
  letter-spacing: -.06em;
  pointer-events: none;
  z-index: 0;
  user-select: none;
}
.hero-ghost .dot { width: .22em; height: .22em; background: var(--clay); opacity: 1; }
.hero-grain {
  position: absolute; inset: 0;
  background:
    radial-gradient(120% 90% at 80% 110%, rgba(217,111,61,.18), transparent 55%),
    radial-gradient(80% 60% at 0% 0%, rgba(0,0,0,.4), transparent 60%);
  pointer-events: none;
  z-index: 1;
}
.hero-inner { position: relative; z-index: 2; }

.hero-sub {
  max-width: 46ch;
  margin-top: 1.6rem;
  font-size: clamp(1.05rem, 1rem + .4vw, 1.3rem);
  color: #d8d2c7;
}
.hero-actions {
  margin-top: 2.4rem;
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  gap: 1.1rem 1.6rem;
}
.hero-support { color: var(--gray); font-size: .92rem; }

/* Marquee inferior del hero */
.hero-marquee {
  position: absolute;
  left: 0; right: 0; bottom: 0;
  z-index: 2;
  padding: .9rem 0;
  border-top: 1px solid rgba(255,255,255,.1);
  overflow: hidden;
  -webkit-mask-image: linear-gradient(90deg, transparent, #000 8%, #000 92%, transparent);
  mask-image: linear-gradient(90deg, transparent, #000 8%, #000 92%, transparent);
}
.marquee-track {
  display: inline-flex;
  align-items: center;
  white-space: nowrap;
  font-family: var(--display);
  font-size: clamp(1.1rem, 1rem + .6vw, 1.5rem);
  letter-spacing: .02em;
  text-transform: uppercase;
  color: var(--ivory);
  will-change: transform;
  animation: marquee 22s linear infinite;
}
/* Separación con margin (no gap): el hueco queda DENTRO de cada unidad y el
   bucle a -50% encaja exacto, sin salto de medio gap en cada vuelta. */
.marquee-track > span { margin-right: 1.4rem; }
.marquee-track .sep { color: var(--clay); }
@keyframes marquee { to { transform: translateX(-50%); } }

/* =============================================================
   8b. HERO VSL — vídeo de venta centrado
   ============================================================= */
.hero-vsl {
  justify-content: flex-start;
  text-align: center;
  padding-top: calc(var(--header-h) + 2.4rem);
  padding-bottom: 5.5rem;
}
.hero-vsl .hero-inner {
  display: flex;
  flex-direction: column;
  align-items: center;
  max-width: 900px;
  margin-inline: auto;
}
.hero-vsl .hero-ghost { opacity: .45; }
.hero-title-vsl {
  font-size: clamp(2rem, 1.45rem + 4.4vw, 3.5rem);
  max-width: 30ch;
  margin-inline: auto;
  text-wrap: balance;
}
/* En pantallas estrechas reducimos un poco para que respire */
@media (max-width: 720px) {
  .hero-title-vsl { max-width: 22ch; }
}
.hero-vsl .hero-sub {
  max-width: 58ch;
  margin-inline: auto;
  margin-top: 1.2rem;
}
.hero-actions-vsl {
  flex-direction: column;
  justify-content: center;
  gap: .9rem;
  margin-top: 2rem;
}

/* Marco del vídeo (16:9 responsive) */
.vsl-frame {
  position: relative;
  width: 100%;
  max-width: 1100px;
  aspect-ratio: 16 / 9;
  margin: 2.4rem auto 0;
  border-radius: var(--radius);
  overflow: hidden;
  background: #000;
  box-shadow: 0 36px 90px -34px rgba(0,0,0,.85), 0 0 0 6px rgba(37,36,34,.55);
}
.vsl-frame::before {
  content: "";
  position: absolute;
  inset: -34px;
  z-index: -1;
  background: radial-gradient(circle at 50% 45%, rgba(217,111,61,.4), transparent 70%);
  filter: blur(34px);
  opacity: .55;
  pointer-events: none;
}
.vsl-poster {
  position: absolute;
  inset: 0;
  display: flex;
  flex-direction: column;
  align-items: center;
  justify-content: center;
  gap: .9rem;
  cursor: pointer;
  background:
    radial-gradient(120% 130% at 50% 0%, #322f2b, #141311 72%);
  background-size: cover;
  background-position: center;
}
.vsl-frame.is-playing .vsl-poster { display: none; }
.vsl-seal {
  position: absolute;
  top: 14px; left: 16px;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  width: 44px; height: 44px;
  border-radius: 50%;
  background: #1a1916;
  border: 3px solid var(--clay);
  font-family: var(--display);
  font-size: 1.55rem;
  line-height: 1;
  color: var(--ivory);
  letter-spacing: -.04em;
}
.vsl-seal .dot {
  position: absolute;
  right: 18%; bottom: 24%;
  width: .22em; height: .22em;
  border-radius: 50%;
  margin: 0;
  background: var(--clay);
  font-size: 0;
  overflow: hidden;
}
.vsl-play {
  width: clamp(68px, 16vw, 88px);
  height: clamp(68px, 16vw, 88px);
  border-radius: 50%;
  background: var(--clay);
  color: var(--charcoal);
  display: flex;
  align-items: center;
  justify-content: center;
  padding-left: 5px;
  box-shadow: 0 10px 34px -8px rgba(217,111,61,.7);
  transition: transform .35s var(--ease-bounce), box-shadow .35s var(--ease-out);
}
.vsl-poster:hover .vsl-play { transform: scale(1.07); box-shadow: 0 14px 40px -8px rgba(217,111,61,.85); }
.vsl-play:active { transform: scale(.96); }
.vsl-play-mini {
  position: absolute;
  top: 50%; left: 50%;
  transform: translate(-50%, -50%);
  width: 72px; height: 72px;
  border-radius: 50%;
  background: rgba(217, 111, 61, .38);
  backdrop-filter: blur(0px);
  -webkit-backdrop-filter: blur(0px);
  border: 2px solid rgba(255, 255, 255, .7);
  color: #fff;
  display: flex;
  align-items: center;
  justify-content: center;
  padding-left: 4px;
  box-shadow: 0 8px 28px -6px rgba(217,111,61,.5);
  pointer-events: none;
  transition: transform .3s var(--ease-bounce), background .25s;
}
.vsl-poster:hover .vsl-play-mini {
  transform: translate(-50%, -50%) scale(1.08);
  background: rgba(217, 111, 61, .38);
}
.vsl-label { font-weight: 700; color: var(--ivory); font-size: .96rem; letter-spacing: .01em; }
.vsl-hint {
  font-size: .76rem;
  color: var(--gray);
  background: rgba(0,0,0,.4);
  padding: .28rem .8rem;
  border-radius: 100px;
}
.vsl-frame.is-ready .vsl-hint { display: none; }
.vsl-iframe {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  border: 0;
}
.vsl-endscreen {
  position: absolute;
  inset: 0;
  background: #000;
  display: flex;
  flex-direction: column;
  align-items: center;
  justify-content: center;
  gap: 1.1rem;
  z-index: 5;
}
.vsl-endscreen[hidden] { display: none; }
.vsl-endscreen .vsl-play { padding-left: 0; }

/* =============================================================
   9. EL PROBLEMA — tarjetas de dolor
   ============================================================= */
.pain-grid {
  display: grid;
  gap: 1.2rem;
  grid-template-columns: 1fr;
}
.pain-card {
  position: relative;
  background: var(--white);
  border: 1px solid var(--gray);
  border-radius: var(--radius);
  padding: 2rem 1.8rem 1.9rem;
  transition: transform .4s var(--ease-out), box-shadow .4s var(--ease-out), border-color .4s var(--ease-out);
  transform-style: preserve-3d;
}
.pain-card:hover {
  border-color: var(--clay);
  box-shadow: 0 24px 50px -28px rgba(37,36,34,.45);
}
.pain-num {
  font-family: var(--display);
  font-size: 1.5rem;
  color: var(--clay);
  display: block;
  margin-bottom: .9rem;
}
.pain-card h3 {
  font-family: var(--sans);
  font-weight: 700;
  font-size: 1.22rem;
  line-height: 1.25;
  margin-bottom: .6rem;
}
.pain-card p { color: var(--muted); }

.section-closer {
  margin-top: 2.8rem;
  font-family: var(--display);
  text-transform: uppercase;
  font-size: clamp(1.3rem, 1rem + 2vw, 2rem);
  line-height: 1.12;
  letter-spacing: -.01em;
  max-width: 24ch;
}
.section-closer .hl { color: var(--clay); }

/* =============================================================
   10. EL SISTEMA — pasos numerados
   ============================================================= */
.system-list { display: grid; gap: 0; }
.system-step {
  display: grid;
  grid-template-columns: auto 1fr;
  gap: 1.2rem 1.6rem;
  align-items: start;
  padding: 2rem 0;
  border-top: 1px solid rgba(255,255,255,.12);
}
.system-step:last-child { border-bottom: 1px solid rgba(255,255,255,.12); }
.system-num {
  font-family: var(--display);
  font-size: clamp(2.6rem, 2rem + 4vw, 4.6rem);
  line-height: .8;
  color: var(--clay);
  letter-spacing: -.04em;
}
.system-body h3 {
  font-family: var(--display);
  text-transform: uppercase;
  font-size: clamp(1.5rem, 1.2rem + 1.6vw, 2.2rem);
  margin-bottom: .5rem;
  letter-spacing: .01em;
}
.system-body p { color: #d8d2c7; max-width: 52ch; }

.anchor-phrase {
  margin-top: 3rem;
  font-family: var(--display);
  text-transform: uppercase;
  font-size: clamp(1.7rem, 1.2rem + 3vw, 3.4rem);
  line-height: 1.06;
  letter-spacing: -.01em;
  max-width: 18ch;
}

/* =============================================================
   11. QUÉ HACEMOS — servicios
   ============================================================= */
.service-grid {
  display: grid;
  gap: 1.2rem;
  grid-template-columns: 1fr;
}
.service-card {
  position: relative;
  background: var(--charcoal);
  color: var(--ivory);
  border-radius: var(--radius);
  padding: 2.2rem 2rem 2rem;
  overflow: hidden;
  transition: transform .4s var(--ease-out), box-shadow .4s var(--ease-out);
  transform-style: preserve-3d;
}
.service-card::before {
  content: "";
  position: absolute;
  inset: auto -30% -40% auto;
  width: 60%; aspect-ratio: 1;
  background: radial-gradient(circle, rgba(217,111,61,.22), transparent 65%);
  opacity: 0;
  transition: opacity .45s var(--ease-out);
}
.service-card:hover { box-shadow: 0 30px 60px -30px rgba(37,36,34,.6); }
.service-card:hover::before { opacity: 1; }
.service-index {
  font-family: var(--display);
  font-size: 1.4rem;
  color: var(--clay);
  display: block;
  margin-bottom: 1rem;
}
.service-card h3 {
  font-family: var(--display);
  text-transform: uppercase;
  font-size: 1.55rem;
  letter-spacing: .01em;
  margin-bottom: .7rem;
}
.service-card p { color: #d8d2c7; margin-bottom: 1.4rem; }
.service-link {
  display: inline-flex;
  align-items: center;
  gap: .4rem;
  font-weight: 700;
  color: var(--clay);
}
.service-link span { transition: transform .3s var(--ease-out); }
.service-link:hover span { transform: translateX(5px); }

.section-note {
  margin-top: 2.4rem;
  color: var(--muted);
  max-width: 60ch;
  font-size: 1.02rem;
}
.section-cta { margin-top: 2rem; }

/* =============================================================
   12. POR QUÉ — el foso + founder
   ============================================================= */
.porque-inner {
  display: grid;
  gap: clamp(2.5rem, 1.5rem + 4vw, 4rem);
  grid-template-columns: 1fr;
}
.porque-lead {
  margin-top: 1.6rem;
  color: #d8d2c7;
  max-width: 54ch;
  font-size: clamp(1.05rem, 1rem + .4vw, 1.22rem);
}
.founder-card {
  background: linear-gradient(160deg, #1b1a18, #0c0c0c);
  border: 1px solid rgba(255,255,255,.08);
  border-radius: var(--radius);
  padding: 2rem;
}
.founder-photo {
  position: relative;
  aspect-ratio: 3/4;
  border-radius: var(--radius-sm);
  background:
    repeating-linear-gradient(45deg, #2a2926 0 12px, #232220 12px 24px);
  display: flex;
  align-items: center;
  justify-content: center;
  margin-bottom: 1.4rem;
  overflow: hidden;
}
.founder-seal {
  position: absolute; top: 14px; left: 14px;
  display: inline-flex; align-items: center; justify-content: center;
  width: 44px; height: 44px; border-radius: 50%;
  background: #1a1916;
  border: 3px solid var(--clay);
  font-family: var(--display); color: var(--ivory);
  font-size: 1.55rem; line-height: 1; letter-spacing: -.04em;
}
.founder-seal .dot {
  position: absolute; right: 18%; bottom: 24%;
  width: .2em; height: .2em; border-radius: 50%;
  margin: 0; background: var(--clay);
}
.founder-placeholder { color: var(--gray); font-weight: 600; letter-spacing: .05em; }
.founder-quote {
  font-size: 1.12rem;
  line-height: 1.5;
  color: var(--ivory);
}
.founder-quote::before { content: "“"; color: var(--clay); font-family: var(--display); font-size: 1.4em; margin-right: .1em; }
.founder-name { margin-top: 1rem; font-weight: 700; }
.founder-name span { color: var(--gray); font-weight: 500; }

/* =============================================================
   13. CASOS
   ============================================================= */
.casos-grid {
  display: grid;
  gap: 1.2rem;
  grid-template-columns: 1fr;
}
.caso-card {
  background: var(--white);
  border: 1px dashed var(--gray);
  border-radius: var(--radius);
  padding: 1.8rem;
  min-height: 180px;
  display: flex;
  flex-direction: column;
  gap: 1rem;
}
.caso-tag {
  align-self: flex-start;
  font-family: var(--sans);
  font-weight: 700;
  font-size: .72rem;
  letter-spacing: .14em;
  text-transform: uppercase;
  color: var(--clay);
  border: 1px solid var(--clay);
  border-radius: 100px;
  padding: .3rem .8rem;
}
.caso-body { color: var(--muted); font-style: italic; }

/* =============================================================
   14. FAQ — acordeón
   ============================================================= */
.faq-list { display: grid; gap: .8rem; }
.faq-item {
  border: 1px solid rgba(255,255,255,.12);
  border-radius: var(--radius-sm);
  background: rgba(255,255,255,.02);
  overflow: hidden;
  transition: border-color .3s var(--ease-out), background .3s var(--ease-out);
}
.faq-item[open] { border-color: var(--clay); background: rgba(217,111,61,.05); }
.faq-item summary {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 1rem;
  padding: 1.25rem 1.4rem;
  font-weight: 600;
  font-size: 1.08rem;
  color: var(--ivory);
  cursor: pointer;
  list-style: none;
}
.faq-item summary::-webkit-details-marker { display: none; }
.faq-icon { position: relative; flex: 0 0 18px; width: 18px; height: 18px; }
.faq-icon::before, .faq-icon::after {
  content: ""; position: absolute; top: 50%; left: 50%;
  width: 14px; height: 2px;
  background: var(--clay);
  transform: translate(-50%, -50%);
  transition: transform .3s var(--ease-out);
}
.faq-icon::after { transform: translate(-50%, -50%) rotate(90deg); }
.faq-item[open] .faq-icon::after { transform: translate(-50%, -50%) rotate(0); }
.faq-answer {
  overflow: hidden;
  display: grid;
  grid-template-rows: 1fr;
}
.faq-answer p {
  padding: 0 1.4rem 1.35rem;
  color: var(--gray);
  max-width: 60ch;
}

/* =============================================================
   15. CTA FINAL + FORMULARIO
   ============================================================= */
.cta-final { overflow: hidden; }
.cta-ghost {
  position: absolute;
  left: -3vw; top: 50%;
  transform: translateY(-50%);
  font-family: var(--display);
  font-size: 46vh;
  line-height: .8;
  color: #1a1a1a;
  letter-spacing: -.06em;
  pointer-events: none;
  user-select: none;
  z-index: 0;
}
.cta-ghost .dot { width: .2em; height: .2em; background: var(--clay); }
.cta-inner {
  position: relative;
  z-index: 1;
  display: grid;
  gap: clamp(2.2rem, 1.5rem + 4vw, 3.5rem);
  grid-template-columns: 1fr;
  align-items: start;
}
.cta-sub { margin-top: 1.4rem; color: #d8d2c7; max-width: 44ch; font-size: 1.1rem; }
.cta-points { margin-top: 1.6rem; display: grid; gap: .7rem; }
.cta-points li {
  position: relative;
  padding-left: 1.7rem;
  color: var(--ivory);
}
.cta-points li::before {
  content: "";
  position: absolute; left: 0; top: .55em;
  width: 9px; height: 9px;
  background: var(--clay);
}

/* Formulario */
.cta-form {
  background: var(--ivory);
  color: var(--charcoal);
  border-radius: var(--radius);
  padding: clamp(1.6rem, 1.2rem + 2vw, 2.4rem);
  box-shadow: 0 40px 80px -40px rgba(0,0,0,.7);
}
.field { margin-bottom: 1.1rem; display: flex; flex-direction: column; }
.field-row { display: grid; gap: 1.1rem; grid-template-columns: 1fr; }
.field label {
  font-weight: 600;
  font-size: .92rem;
  margin-bottom: .45rem;
}
.req { color: var(--clay); }
.opt { color: var(--muted); font-weight: 400; }
.field input, .field textarea {
  width: 100%;
  font: inherit;
  padding: .8rem .9rem;
  border: 1.5px solid var(--gray);
  border-radius: 12px;
  background: var(--white);
  color: var(--charcoal);
  transition: border-color .25s var(--ease-out), box-shadow .25s var(--ease-out);
}
.field input::placeholder, .field textarea::placeholder { color: #b3ada6; }
.field input:focus, .field textarea:focus {
  outline: none;
  border-color: var(--clay);
  box-shadow: 0 0 0 3px rgba(217,111,61,.18);
}
.field textarea { resize: vertical; min-height: 110px; }
.field.has-error input, .field.has-error textarea { border-color: #c0392b; }
.field-error {
  color: #c0392b;
  font-size: .82rem;
  margin-top: .35rem;
  min-height: 1em;
}

.field select {
  width: 100%;
  font: inherit;
  padding: .8rem .9rem;
  padding-right: 2.5rem;
  border: 1.5px solid var(--gray);
  border-radius: 12px;
  background: var(--white) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='16' height='16' viewBox='0 0 24 24' fill='none' stroke='%23b3ada6' stroke-width='2.5'%3E%3Cpolyline points='6 9 12 15 18 9'/%3E%3C/svg%3E") no-repeat right .9rem center;
  color: var(--charcoal);
  appearance: none;
  cursor: pointer;
  transition: border-color .25s var(--ease-out), box-shadow .25s var(--ease-out);
}
.field select:focus { outline: none; border-color: var(--clay); box-shadow: 0 0 0 3px rgba(217,111,61,.18); }
.field.has-error select { border-color: #c0392b; }

.field-radios {
  display: flex;
  flex-wrap: wrap;
  gap: .5rem;
  margin-top: .1rem;
}
.field-radios > label {
  display: flex;
  align-items: center;
  gap: .45rem;
  font-size: .88rem;
  font-weight: 500;
  margin-bottom: 0;
  padding: .5rem .95rem;
  border: 1.5px solid var(--gray);
  border-radius: 50px;
  cursor: pointer;
  background: var(--white);
  color: var(--charcoal);
  user-select: none;
  transition: border-color .2s, background .2s, color .2s;
}
.field-radios > label:hover { border-color: var(--clay); }
.field-radios > label:has(input:checked) { border-color: var(--clay); background: rgba(217,111,61,.09); color: var(--clay); }
.field-radios input[type="radio"] { width: 14px; height: 14px; accent-color: var(--clay); flex: 0 0 auto; }
.field.has-error .field-radios > label { border-color: #c0392b; }

.checkbox {
  display: flex;
  align-items: flex-start;
  gap: .65rem;
  font-size: .9rem;
  color: var(--muted);
  margin: .4rem 0 .3rem;
  cursor: pointer;
}
.checkbox input { margin-top: .2rem; width: 18px; height: 18px; accent-color: var(--clay); flex: 0 0 auto; }
.checkbox a { color: var(--clay); text-decoration: underline; text-underline-offset: 2px; }

.cta-form .btn { margin-top: 1rem; }
.btn-spinner {
  width: 18px; height: 18px;
  border: 2px solid rgba(37,36,34,.3);
  border-top-color: var(--charcoal);
  border-radius: 50%;
  display: none;
  animation: spin .7s linear infinite;
}
@keyframes spin { to { transform: rotate(360deg); } }
.btn.is-sending { pointer-events: none; opacity: .85; }
.btn.is-sending .btn-spinner { display: inline-block; }

.form-micro {
  text-align: center;
  margin-top: .9rem;
  font-size: .85rem;
  color: var(--muted);
}
.form-status {
  margin-top: 1rem;
  padding: .9rem 1rem;
  border-radius: 12px;
  font-weight: 600;
  text-align: center;
}
.form-status[hidden] { display: none; }
.form-status.is-success { background: rgba(39,174,96,.14); color: #1d7a44; border: 1px solid rgba(39,174,96,.4); }
.form-status.is-error { background: rgba(192,57,43,.12); color: #b0392b; border: 1px solid rgba(192,57,43,.35); }

/* =============================================================
   16. FOOTER
   ============================================================= */
.site-footer { background: var(--black); color: var(--ivory); padding-top: clamp(3rem, 2rem + 4vw, 5rem); }
.footer-inner {
  display: grid;
  gap: 2.5rem;
  grid-template-columns: 1fr;
  padding-bottom: 2.5rem;
}
.footer-brand { max-width: 38ch; }
.seal-lg { width: 56px; height: 56px; font-size: 2.05rem; border-width: 4px; }
.footer-word {
  display: block;
  font-family: var(--display);
  font-size: 1.6rem;
  margin: .8rem 0 .9rem;
  letter-spacing: .02em;
}
.footer-tagline { color: var(--gray); font-size: .98rem; }
.footer-nav { display: grid; gap: .7rem; align-content: start; }
.footer-nav a { color: var(--ivory); font-weight: 500; width: max-content; position: relative; }
.footer-nav a:hover { color: var(--clay); }
.footer-contact { display: grid; gap: .55rem; align-content: start; }
.footer-place { font-family: var(--display); letter-spacing: .04em; color: var(--gray); }
.footer-mail, .footer-wa { color: var(--ivory); font-weight: 600; width: max-content; }
.footer-mail:hover, .footer-wa:hover { color: var(--clay); }

.footer-base {
  border-top: 1px solid rgba(255,255,255,.1);
  padding: 1.4rem 0;
}
.footer-base {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 1rem;
  max-width: var(--maxw);
  margin-inline: auto;
  padding-inline: var(--gutter);
  color: var(--gray);
  font-size: .88rem;
}
.footer-top { font-weight: 600; color: var(--ivory); }
.footer-top:hover { color: var(--clay); }

/* =============================================================
   17. EFECTOS — reveal on scroll + split text
   ============================================================= */
.reveal {
  opacity: 0;
  transform: translateY(26px);
  transition: opacity .7s var(--ease-out), transform .7s var(--ease-out);
  will-change: opacity, transform;
}
.reveal.is-visible { opacity: 1; transform: none; will-change: auto; }

/* Defensa: elementos con .reveal + data-split nunca invisibles */
.reveal[data-split] { opacity: 1; transform: none; }

/* Split text del hero */
.hero-title .word {
  display: inline-block;
  opacity: 0;
  transform: translateY(.5em) rotate(2deg);
  will-change: opacity, transform;
}
.hero-title.is-in .word {
  opacity: 1;
  transform: none;
  transition: opacity .7s var(--ease-out), transform .7s var(--ease-out);
  transition-delay: calc(var(--i, 0) * 55ms);
}

/* Estado inicial visible si JS no corre */
html:not(.is-ready) .reveal { opacity: 1; transform: none; transition: none; }

/* =============================================================
   17b. SCROLL PREMIUM — Lenis, progreso, máscara de líneas, manifiesto
   ============================================================= */

/* --- Lenis smooth scroll (estilos requeridos) --- */
html.lenis, html.lenis body { height: auto; }
.lenis.lenis-smooth { scroll-behavior: auto !important; }
.lenis.lenis-smooth [data-lenis-prevent] { overscroll-behavior: contain; }
.lenis.lenis-stopped { overflow: hidden; }

/* --- Barra de progreso de scroll --- */
.scroll-progress {
  position: absolute;
  left: 0; right: 0; bottom: -1px;
  height: 2px;
  pointer-events: none;
  z-index: 5;
}
.scroll-progress > span {
  display: block;
  height: 100%;
  width: 100%;
  background: var(--clay);
  transform: scaleX(0);
  transform-origin: left center;
  box-shadow: 0 0 12px rgba(217,111,61,.6);
}

/* --- Reveal con máscara, palabra a palabra (líneas que suben) --- */
.js .reveal-lines .word-mask {
  display: inline-block;
  overflow: hidden;
  vertical-align: top;
  padding-bottom: .14em;
  margin-bottom: -.14em;
}
.js .reveal-lines .word-inner {
  display: inline-block;
  transform: translateY(115%);
  transition: transform .85s cubic-bezier(.16, 1, .3, 1);
  transition-delay: calc(var(--wi, 0) * 45ms);
  will-change: transform;
}
.js .reveal-lines.is-revealed .word-inner { transform: translateY(0); }

/* --- Manifiesto pineado: palabras que se encienden al hacer scroll --- */
.manifesto-scene { position: relative; }
/* Sin transición CSS de color: el scrub de GSAP escribe por frame y una
   transición lo emborronaría (doble animación). */
.js .manifesto .m-word { color: rgba(244,239,231,.16); }
.js .manifesto .m-word .dot { background: rgba(217,111,61,.22); }
.manifesto {
  min-height: 56vh; /* en móvil no hay pin: menos aire muerto */
  display: flex;
  align-items: center;
}
@media (min-width: 960px) {
  .manifesto { min-height: 84vh; }
}
.manifesto .anchor-phrase { margin-top: 0; }

/* --- Reveal genérico cuando GSAP no actúa (fallback IO con is-visible) --- */
/* (ScrollTrigger maneja reveals especiales; .reveal sigue con IntersectionObserver) */

/* --- Cursor: flecha naranja con borde negro (PNG 32px, punta en 6,3).
       Misma flecha sobre enlaces/botones; los campos de texto conservan el caret. --- */
html, body,
a, button, summary, label, [data-tilt], [data-magnetic] {
  cursor: url("assets/img/cursor-arrow.png") 6 3, auto;
}
input, textarea, select { cursor: text; }
input[type="checkbox"], select { cursor: url("assets/img/cursor-arrow.png") 6 3, auto; }

/* --- "El sistema" horizontal (clase puesta por JS en escritorio; sin JS queda vertical) --- */
@media (min-width: 960px) {
  .system-stage.is-horizontal {
    min-height: 100svh;
    display: flex;
    flex-direction: column;
    justify-content: center;
    overflow: hidden;
  }
  .system-stage.is-horizontal .section-head { margin-bottom: clamp(2rem, 4vh, 3.5rem); }
  .system-stage.is-horizontal .system-list {
    display: flex;
    gap: clamp(2.5rem, 5vw, 5rem);
    width: max-content;
    align-items: stretch;
  }
  .system-stage.is-horizontal .system-step {
    width: min(58vw, 700px);
    flex: none;
    border-top: 1px solid rgba(255,255,255,.12);
    border-bottom: 1px solid rgba(255,255,255,.12);
    padding: 2.6rem 2.4rem 2.6rem 0;
    /* En horizontal el desplazamiento ES la animación: nada de reveals ocultos */
    opacity: 1 !important;
    transform: none !important;
  }
}

/* --- Entrada del hero en cascada (titular → sub → vídeo → CTA) --- */
.hero-vsl .hero-sub.reveal { transition-delay: .25s; }
.hero-vsl .vsl-frame.reveal { transition-delay: .45s; }
.hero-vsl .hero-actions-vsl.reveal { transition-delay: .65s; }

/* --- Hero compacto en escritorio: con el hero fijado, TODO (vídeo completo +
       margen debajo + CTA) debe caber en la primera pantalla; el scroll no
       revela nada del hero, solo trae la cortina. El vídeo se autoajusta a la
       altura del monitor. --- */
@media (min-width: 960px) {
  /* Menos padding superior para que el CTA entre en la primera pantalla. */
  .hero-vsl { padding-top: calc(var(--header-h) + 1rem); padding-bottom: 5.5rem; }
  .hero-title-vsl { font-size: clamp(2rem, 1.3rem + 3.4vw, 3.1rem); }
  .hero-vsl .hero-sub {
    margin-top: 1.2rem;
    font-size: clamp(1rem, .95rem + .3vw, 1.14rem);
    max-width: 80ch;
  }
  /* El inner se amplía para que el vídeo pueda ser más ancho que el texto. */
  .hero-vsl .hero-inner { max-width: 1100px; }
  .vsl-frame {
    margin-top: 1rem;
    /* Ancho = mínimo entre 1100px y lo que cabe con 40svh de alto en 16:9.
       Esto mantiene el ratio correcto y garantiza que el CTA esté visible. */
    width: min(1100px, calc(40svh * 16 / 9));
  }
  .hero-actions-vsl { margin-top: 1rem; gap: .7rem; }
  .hero-actions-vsl .hero-support { font-size: .85rem; }
}

/* --- Línea de progreso del recorrido horizontal --- */
.system-progress { display: none; }
@media (min-width: 960px) {
  .system-stage.is-horizontal .system-progress {
    display: block;
    position: relative;
    height: 2px;
    background: rgba(255, 255, 255, .12);
    margin-top: clamp(1.6rem, 4vh, 3rem);
    overflow: hidden;
  }
  .system-stage.is-horizontal .system-progress > span {
    position: absolute;
    inset: 0;
    background: var(--clay);
    transform: scaleX(0);
    transform-origin: left center;
    box-shadow: 0 0 10px rgba(217, 111, 61, .5);
  }
}

/* --- Mega-marquee outline pre-footer (tipografía gigante hueca) --- */
.mega-marquee {
  background: var(--black);
  padding: clamp(2.2rem, 6vh, 4.5rem) 0 0;
  overflow: hidden;
  -webkit-mask-image: linear-gradient(90deg, transparent, #000 6%, #000 94%, transparent);
  mask-image: linear-gradient(90deg, transparent, #000 6%, #000 94%, transparent);
}
.mega-track {
  font-size: clamp(3.4rem, 9.5vw, 8.2rem);
  letter-spacing: .03em;
  color: transparent;
  -webkit-text-stroke: 1.5px rgba(244,239,231,.3);
}
.mega-track > span { margin-right: 2.2rem; }
.mega-track .sep { -webkit-text-stroke: 0; color: var(--clay); }

/* --- Grano de película global (textura sutil que llena los vacíos, firma
       Active Theory/Unseen). Capa fija sobre todo menos el cursor. --- */
body::after {
  content: "";
  position: fixed;
  inset: -50%;
  background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='240' height='240'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='0.9' numOctaves='2' stitchTiles='stitch'/%3E%3CfeColorMatrix type='saturate' values='0'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E");
  opacity: .05;
  pointer-events: none;
  z-index: 9000;
  animation: grain 7s steps(10) infinite;
}
@keyframes grain {
  0%, 100% { transform: translate(0, 0); }
  10% { transform: translate(-4%, -8%); }
  20% { transform: translate(-9%, 3%); }
  30% { transform: translate(5%, -7%); }
  40% { transform: translate(-3%, 9%); }
  50% { transform: translate(-7%, -4%); }
  60% { transform: translate(8%, 2%); }
  70% { transform: translate(2%, 7%); }
  80% { transform: translate(-5%, 5%); }
  90% { transform: translate(7%, -6%); }
}

/* --- Cortina sobre el hero: el hero queda fijo (nítido, SIN fundido gris)
       y "El problema" sube por encima con esquinas redondeadas. --- */
main { background: var(--charcoal); } /* las esquinas redondeadas asoman charcoal, no blanco */
/* Altura 0 por defecto (móvil/sin JS: cero hueco); el JS la estira en escritorio
   junto con el pin para retener el hero limpio antes de que suba la cortina. */
.curtain-buffer { height: 0; }
.hero { z-index: 1; }
main > .section { z-index: 2; }
.problema {
  border-radius: 28px 28px 0 0;
  box-shadow: 0 -30px 70px rgba(0, 0, 0, .4);
}

/* --- Números de sección gigantes huecos (mobiliario editorial tipo Zentry) --- */
.sec-num {
  position: absolute;
  top: clamp(1.2rem, 3.5vw, 2.6rem);
  right: clamp(.8rem, 4vw, 3.2rem);
  font-family: var(--display);
  font-size: clamp(6rem, 16vw, 14rem);
  line-height: .8;
  letter-spacing: -.02em;
  color: transparent;
  -webkit-text-stroke: 1.5px rgba(244, 239, 231, .12);
  pointer-events: none;
  user-select: none;
  z-index: 0;
}
.section-light .sec-num { -webkit-text-stroke-color: rgba(37, 36, 34, .12); }
.section > .container, .system-stage > .container { position: relative; z-index: 1; }
.system-stage { position: relative; }

/* --- Manifiesto a pantalla llena: frase gigante centrada + monograma fantasma --- */
.manifesto { position: relative; }
.manifesto .container { position: relative; z-index: 1; }
.manifesto .anchor-phrase {
  margin-inline: auto;
  text-align: center;
  max-width: 26ch; /* ≈3 líneas a todo lo ancho, declaración a pantalla completa */
  font-size: clamp(2.4rem, 6.8vw, 7.2rem);
}
.manifesto-ghost {
  position: absolute;
  inset: 0;
  display: flex;
  align-items: center;
  justify-content: center;
  font-family: var(--display);
  font-size: clamp(18rem, 58vh, 30rem);
  line-height: 1;
  color: transparent;
  -webkit-text-stroke: 1.5px rgba(244, 239, 231, .06);
  pointer-events: none;
  user-select: none;
}

/* Menos aire muerto tras el manifiesto */
.sistema { padding-block-end: 3.5rem; }

/* Sin animación de scroll: todo visible y estático */
@media (prefers-reduced-motion: reduce) {
  .js .reveal-lines .word-inner { transform: none !important; transition: none; }
  .js .manifesto .m-word { color: inherit !important; }
  .js .manifesto .m-word .dot { background: var(--clay) !important; }
  .scroll-progress { display: none; }
  .manifesto { min-height: 0; display: block; }
  .marquee-track { animation: none !important; }
  body::after { animation: none; }
}

/* =============================================================
   18. RESPONSIVE
   ============================================================= */
@media (min-width: 540px) {
  .field-row { grid-template-columns: 1fr 1fr; }
}
@media (min-width: 720px) {
  .pain-grid { grid-template-columns: repeat(3, 1fr); }
  .service-grid { grid-template-columns: repeat(3, 1fr); }
  .casos-grid { grid-template-columns: repeat(3, 1fr); }
  .footer-inner { grid-template-columns: 1.6fr 1fr 1fr; gap: 3rem; }
}
@media (min-width: 960px) {
  .nav { display: flex; }
  .nav-cta { display: inline-flex; }
  .nav-toggle { display: none; }
  .mobile-menu { display: none !important; }
  .porque-inner { grid-template-columns: 1.1fr .9fr; align-items: center; }
  .cta-inner { grid-template-columns: 1fr 1.05fr; align-items: start; }
  .system-step { grid-template-columns: auto 1fr; gap: 2rem 3rem; }
}
@media (min-width: 1280px) {
  .system-step { padding: 2.6rem 0; }
}

/* =============================================================
   19. REDUCED MOTION (solo lo intrusivo)
   ============================================================= */
@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  .marquee-track { animation: none; }
  .hero-ghost { opacity: .4; }
  .reveal { opacity: 1 !important; transform: none !important; transition: none; }
  .hero-title .word { opacity: 1 !important; transform: none !important; }
  .vsl-play { animation: none; }
}
